Promasidor receives accolades on Career Workshop at Enugu Promasidor
has been showered with encomiums by stakeholders in the education
sector on its career workshop for secondary schools, the Promasidor
Harness Your Dream (PHYD) which was recently extended to schools in
Enugu. The fourth edition of PHYD was at the Queen School, Enugu after
successful episodes in Lagos and Ogun States, as well as the Federal
Capital Territory, Abuja. The career workshop is a Corporate Social
Responsibility (CSR) initiative of Promasidor, the makers of Cowbell,
Loya Milk, Miksi, Top Tea and Onga, aimed at impacting positively on the
lives of students in secondary schools across the country with needed
tools and guidance for their future.Enugu
State Commissioner for Education, Prof. Uche Eze expressed deep
appreciation to Promasidor for adding value to the students by
broadening their perception on the right career choices. He stated that
the impact of the project would be felt in the future by the
beneficiaries who would now be able to make the right career
choices. Eze, who was represented by Chidiogo Ugodu from the Ministry,
affirmed that PHYD was laudable and inspiring. “With this programme, the
students now know about other career choices. Promasidor, we thank you
for coming to Enugu. We thank you for adding value to us. We will like
you to extend this programme to other parts of the state,” she
requested.On
his part, the Deputy Director Guidance and Counselling in the state
Ministry of Education, Mr. Lazarus Ude; and the Principal of the host
school, Mrs Ada Nweke also showered accolades on Promasidor for
considering it worthy to guide students on career choices that would be
beneficial to them in future. Furthermore, nollywood stars Chidinma and
Chidiebere Aneke (the Aneke Twins), who were the celebrity guests at the
event explained that they might have studied other courses at the
university if they had been exposed to career guidance. They therefore
urged the students to put into use the knowledge acquired from the
workshop in order to achieve their dreams. “Nothing guarantees a great
future than a correct picture and you cannot feature in a future you
don’t picture. Always keep your dreams alive,” they advised.In
his remark, the Managing Director of Promasidor Nigeria Limited, Anders
Einarsson pledged the commitment of the company to its career guidance
initiative, as well as other youth development projects. Einarsson, who
was represented by the Head of Legal and Corporate Communications,
Andrew Enahoro said: “Indeed, your school is fortunate to host this
event, which is the fourth edition. Going by the testimonies of the
target groups, some of which you might have viewed on the dedicated
Facebook page (PHYD), the previous editions have recorded tremendous
impact.” Promasidor staff, who served as resource persons, shared their
educational and career experiences with the students and explained how
to become professionals in several disciplines. These are: Personnel
Management and Emerging Entrepreneurial Opportunities, Information and
Communication Technology. Others are: Accounting and Business
Management, and Digital Marketing.Promasidor
has been in the forefront of promoting youth development. For 20 years,
its flagship brand, Cowbellpedia, has encouraged Mathematics education
through the Cowbellpedia Secondary School Mathematics Television Quiz
Show. Through Loya Swim Meet, which has just concluded its third
edition, Promasidor also supports the sports development aspirations of
hundreds of youths. Launched last year, PHYD is a pan-Nigeria project
that is held every school term.
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